You Did Good!
In that moment, every employee joined the sales force. All hands were on deck. The company divided into three 8 hour shifts.
They would dial around the clock for five days; North America, Europe and the Asia Pacific.
Failure was not an option...
Like any successful martial campaign, they had to establish supply lines. The troops needed to eat, drink and most importantly; Stay Awake & Alert.
Food and drinks were the easy part; lots of options there.
The awake and alert part was a little more tricky.
As usual, the in-house coffee was uninspiring. Employees typically ran out to the coffee shop to get their fix. There was no time for that now.